{"id":529,"date":"2025-04-23T17:50:42","date_gmt":"2025-04-23T17:50:42","guid":{"rendered":"http:\/\/www.shotlow.com\/?p=529"},"modified":"2025-04-30T10:28:54","modified_gmt":"2025-04-30T10:28:54","slug":"adidas-preliminary-q1-results-show-double-digit-growth-across-all-markets","status":"publish","type":"post","link":"http:\/\/www.shotlow.com\/index.php\/2025\/04\/23\/adidas-preliminary-q1-results-show-double-digit-growth-across-all-markets\/","title":{"rendered":"Adidas Preliminary Q1 Results Show Double-Digit Growth Across All Markets"},"content":{"rendered":"

Adidas is starting fiscal 2025 on a strong note, with first quarter earnings reflecting double-digit growth across all markets and channels.<\/p>\n

According to the German athletic company\u2019s preliminary results for Q1 2025, Adidas saw revenues grow nearly 700 million euros, or 13 percent, to 6.15 billion euros in the period, up from 5.46 billion at the same time last year.<\/p>\n

Excluding Yeezy sales in the prior year, currency-neutral revenues for the Adidas brand increased 17 percent. Adidas added that having completed the sale of the remaining Yeezy inventory at the end of last year, the company\u2019s results for the first quarter of 2025 do not include any Yeezy contribution.<\/p>\n

The company\u2019s gross margin improved 0.9 percentage points to 52.1 percent, up from 51.2 percent in Q1 2024, while operating profit reached 610 million euros, up from 335 million euros the same time last year.<\/p>\n

Shares of Adidas AG were up over 4 percent on Wednesday.<\/p>\n

\u201cI am very proud of what our team achieved in Q1,\u201d Bj\u00f8rn Gulden, chief executive officer of Adidas, said in a statement on Wednesday. \u201cDouble-digit growth across all markets and channels in today\u2019s volatile environment shows the strength of our brand and underlines the great job our people are doing. The operating profit of 610 million euros and the 9.9 percent operating margin prove the great potential of our company. A great quarter!\u201d<\/p>\n

These preliminary results<\/a> follow last month\u2019s release of the company\u2019s full-year 2024 numbers, which saw Adidas grow 12 percent, on a currency neutral basis, and 23.68 billion euros in sales.<\/p>\n

The positive numbers for 2024 came on the back of a particularly successful fourth quarter<\/a>, with revenues rising 19 percent to 5.97 billion euros. <\/p>\n

But despite its success, Gulden confirmed in March that the company will eliminate 500 \u201cobsolete\u201d roles<\/a> after undergoing a strategic review to simplify operations at Adidas\u2019 Herzogenaurach, Germany headquarters.<\/p>\n

This confirmation comes after an Adidas representative told FN in January<\/a> that Adidas was looking into cutting jobs. The rep told FN that these cuts were are not part of a cost savings program but instead are aimed at \u201creducing complexity and ensure sustainable success in the future.\u201d<\/p>\n

Adidas is expected to release its final set of financial results for the first quarter and host its quarterly conference call on April 29.<\/p>\n","protected":false},"excerpt":{"rendered":"

Adidas is starting fiscal 2025 on a strong note, with first quarter earnings reflecting double-digit growth across all markets and channels. According to the German athletic company\u2019s preliminary results for Q1 2025, Adidas saw revenues grow nearly 700 million euros, or 13 percent, to 6.15 billion euros in the period, up from 5.46 billion at […]<\/p>\n","protected":false},"author":1,"featured_media":531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"_links":{"self":[{"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/posts\/529"}],"collection":[{"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=529"}],"version-history":[{"count":1,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/posts\/529\/revisions"}],"predecessor-version":[{"id":530,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/posts\/529\/revisions\/530"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/media\/531"}],"wp:attachment":[{"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=529"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.shotlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}